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	<title>maxonemillion &#187; Media</title>
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		<title>&#8220;The Best Place For You Is The Hell Out Of My Sight&#8230;&#8221;</title>
		<link>http://maxonemillion.com/2011/03/18/the-best-place-for-you-is-the-hell-out-of-my-sight/</link>
		<comments>http://maxonemillion.com/2011/03/18/the-best-place-for-you-is-the-hell-out-of-my-sight/#comments</comments>
		<pubDate>Fri, 18 Mar 2011 17:35:57 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Music]]></category>

		<guid isPermaLink="false">http://maxonemillion.com/?p=1445</guid>
		<description><![CDATA[Looked out the window this morning and heard this in my head. Not sure what that says about my headspace today, but I&#8217;ve been sitting at my desk plucking this bass line over and over for the last couple hours. &#8230; <a href="http://maxonemillion.com/2011/03/18/the-best-place-for-you-is-the-hell-out-of-my-sight/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://www.amazon.com/gp/product/B002PGAJG2/" target="_blank"><img class="aligncenter size-medium wp-image-1446" title="The_Jesus_Lizard-Down" src="http://maxonemillion.com/wordpress/wp-content/uploads/2011/03/The_Jesus_Lizard-Down-300x300.jpg" alt="" width="300" height="300" /></a></p>
<p>Looked out the window this morning and heard this in my head. Not sure what that says about my headspace today, but I&#8217;ve been sitting at my desk plucking this bass line over and over for the last couple hours. It&#8217;s one of those perfectly sinister runs&#8230;</p>
<h5><a href="http://www.amazon.com/gp/product/B002PGAJG2/" target="_blank">The Jesus Lizard, &#8220;The Associate,&#8221; </a><em><a href="http://www.amazon.com/gp/product/B002PGAJG2/" target="_blank">Down</a></em></h5>
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<p>&nbsp;</p>
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		<title>Just Because I Can&#8230;</title>
		<link>http://maxonemillion.com/2009/10/11/just-because-i-can/</link>
		<comments>http://maxonemillion.com/2009/10/11/just-because-i-can/#comments</comments>
		<pubDate>Sun, 11 Oct 2009 17:22:52 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Random]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://maxonemillion.com/2009/10/11/just-because-i-can/</guid>
		<description><![CDATA[These days you can pretty much do anything on a mobile phone. From internet browsing to social networking, direct text communication and photo sharing to making travel plans and restaurant reservations, watching movies and listening to (and even making) music, &#8230; <a href="http://maxonemillion.com/2009/10/11/just-because-i-can/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>These days you can pretty much do anything on a mobile phone. From internet browsing to social networking, direct text communication and photo sharing to making travel plans and restaurant reservations, watching movies and listening to (and even making) music, and a whole lot more. In some countries, like Japan, people can even watch broadcast television on their mobiles.</p>
<p>We&#8217;ve reached a point in technical evolution where the mobile device is a handheld computer first and a telephone second. And as far as technology goes, nothing else has reached the same level of global saturation, with well over 50 percent of the world&#8217;s population now wired with a mobile phone.</p>
<p>The guy from IBM who told Apple&#8217;s Steves back in the day that no one would ever want a computer in their homes must really feel like a visionless asshole at this point. And if he doesn&#8217;t, he sure fucking should. Not only do people have multiple computers in their homes, they carry computers in their pockets.</p>
<p>Mobile phone have not only replaced land lines in many homes and helped techno-hipsters find each other while they&#8217;re out on the town, but they&#8217;ve been used to break news, fuel revolutions and keep an eye on public processes. The evolution of the mobile handheld is one of the most impressive advents of technology of all time, though it seems largely taken for granted by the generation who uses it most, probably because the technology has come of age along side the kids who adopt it the quickest. Even my generation, the oldest ages of X, has adapted pretty quickly to this marvel of modern science; we think nothing of taking out our iPhones, Blackberrys, Palms, etc. and tracking down our friends via GPS, making a restaurant, hotel or flight reservation, checking real time traffic and weather, or downloading some music.</p>
<p>Or, in this case, throwing a quick post up to a blog. There are mobile apps and SMS/MMS options for Tumbler, Blogger, in this case <a href="http://blackberry.wordpress.org/" target="_blank">WordPress</a>, and more, and because I&#8217;ve been dying to try it out ever since I installed the WP app on my BB Storm, I figured I&#8217;d wax philosophic on the impressive nature of mobile capabilities. But then again, you&#8217;re probably aware of all this anyway, so I&#8217;ll shut up about it.</p>
<p>Oh, and these photos? The Art Blakey record is what I was listening to when I wrote this, and I just thought the chrome 9 was some gangster ass shit to post for no reason in particular, except that I wanted to test the image posting capabilities of the <a href="http://blackberry.wordpress.org/" target="_blank">WP Blackberry app</a> from the phone&#8217;s camera and SD card gallery, respectively&#8230;</p>
<p style="text-align: center;"><img class="size-full wp-image-364 aligncenter" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/10/IMG00228-20091011-0954.jpg" alt="" width="448" height="336" /></p>
<p style="text-align: center;"><img class="size-full wp-image-364 aligncenter" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/10/guns4.jpg" alt="" width="252" height="336" /></p>
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		<title>Ego Trip: Art of the House Ad</title>
		<link>http://maxonemillion.com/2009/09/16/ego-trip-art-of-the-house-ad/</link>
		<comments>http://maxonemillion.com/2009/09/16/ego-trip-art-of-the-house-ad/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 05:46:02 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Art & Design]]></category>
		<category><![CDATA[Media]]></category>

		<guid isPermaLink="false">http://maxonemillion.com/?p=738</guid>
		<description><![CDATA[I recently started following Ted Bawno on Twitter. Aside from being a prolific Twitterer (so much so, in fact, that I briefly consider unfollowing him daily), Bawno — who may or may not be the alter ego of NYC journalist, &#8230; <a href="http://maxonemillion.com/2009/09/16/ego-trip-art-of-the-house-ad/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-739" title="Ego_Trip_Vol._4_No._1" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/09/Ego_Trip_Vol._4_No._1-222x300.png" alt="Ego_Trip_Vol._4_No._1" width="178" height="240" />I recently started following <a href="http://twitter.com/tedbawno" target="_blank">Ted Bawno on Twitter</a>. Aside from being a prolific Twitterer (so much so, in fact, that I briefly consider unfollowing him daily), Bawno — who may or may not be the alter ego of NYC journalist, former <em>Vibe</em> music editor, and <em>Ego Trip</em> founder Sacha Jenkins — was the publisher of the now defunct <em>Ego Trip</em> magazine, &#8220;The Arrogant Voice of Musical Truth,&#8221; which launched in 1994 and folded after the publication of its fourth anniversary / farewell issue in 1998. Since the magazine&#8217;s closure, the <em>Ego Trip</em> crew has released two books, <em><a href="http://www.amazon.com/Ego-Trips-Book-Rap-Lists/dp/0312242980" target="_blank">Ego Trip&#8217;s Book of Rap Lists</a></em> and <a href="http://www.amazon.com/ego-trips-Big-Book-Racism/dp/0060988967" target="_blank"><em>Ego Trip&#8217;s Big Book of Racism</em></a>, and produced the VH1 programs, <em><a href="http://www.vh1.com/shows/white_rapper/series.jhtml" target="_blank">Ego Trip&#8217;s The (White) Raper Show</a></em> and <em><a href="http://www.vh1.com/shows/ego_trips_miss_rap_supreme/series.jhtml" target="_blank">Ego Trips Miss Rap Supreme</a></em>.</p>
<p>Anyway, Bawno mentioned on Twitter not long ago that he was planning to bring back the print edition of <em>Ego Trip</em>, which would be dope. In addition to a unique and intelligently irreverent editorial voice, the magazine always boasted really interesting and artistic yet functional design, right down to the house ads. And they were damn good house ads — simple, eye catching, culturally relevant, whip smart.</p>
<p>Unlike most magazines&#8217; house ads, which are basically just boring subscription pitches featuring a couple of past magazine covers, a rate discount and (maybe) some slick or catchy marketing copy, <em>Ego Trip</em>&#8216;s were brand defining without actually making a sales pitch, and were more impactful than just about any house ad campaign I&#8217;ve seen since. What these house ads lacked in directly measurable ROI potential (no call-to-action message tied to user revenue), they more than made up for in memorable brand recognition. I&#8217;m not going to remember a subscription pitch I get from, say, <em>Maxim </em>— just another generic sweaty hot chick in a biki, offering me 70% off the regular newsstand rate of a magazine I couldn&#8217;t care less about — but I sure as hell remember most of <em>Ego Trip</em>&#8216;s house ads, 11 years after the magazine folded (the one featuring the image of Reggie Jackson walking off the field for the last time, tipping his cap to the crowd, under the caption &#8220;Bow down to a player that&#8217;s greater than you.&#8221; has always been my favorite).</p>
<p>The last issue of <em>Ego Trip</em> (cover above) was full of house ads, and reading of Bawno&#8217;s intention to reanimate the magazine got me thinking about them, so I dug that issue out of my own little magazine archive and did some scanning. The ads themselves are a bit grainy (note the difference in resolution quality of the copy over the images) and my scanner is a few years old, and not of the highest quality, so&#8230;it is what it is. With the exception of the &#8220;The ghetto&#8217;s trying to kill us.&#8221; and &#8220;We get lifted.&#8221; ads, these are all full-page or two-page ads. They&#8217;re all pretty brilliant&#8230;</p>
<p style="text-align: center;"><img class="aligncenter size-large wp-image-740" style="border: 2px solid black;" title="ET_callball" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/09/ET_callball-743x1024.jpg" alt="ET_callball" width="348" height="478" /></p>
<p style="text-align: center;"><img class="aligncenter size-large wp-image-741" style="border: 2px solid black;" title="ET_ghetto" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/09/ET_ghetto-1024x655.jpg" alt="ET_ghetto" width="436" height="280" /></p>
<p style="text-align: center;"><img class="aligncenter size-large wp-image-745" style="border: 2px solid black;" title="ET_likejesus" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/09/ET_likejesus-742x1024.jpg" alt="ET_likejesus" width="347" height="478" /></p>
<p style="text-align: center;"><img class="aligncenter size-large wp-image-743" style="border: 2px solid black;" title="ET_jiggy" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/09/ET_jiggy-1024x704.jpg" alt="ET_jiggy" width="436" height="299" /></p>
<p style="text-align: center;"><img class="aligncenter size-large wp-image-744" style="border: 2px solid black;" title="ET_lifted" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/09/ET_lifted-402x1024.jpg" alt="ET_lifted" width="313" height="798" /></p>
<p style="text-align: center;"><img class="aligncenter size-large wp-image-746" style="border: 2px solid black;" title="ET_NewEdition" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/09/ET_NewEdition-750x1024.jpg" alt="ET_NewEdition" width="456" height="621" /></p>
<p style="text-align: center;"><img class="aligncenter size-large wp-image-747" style="border: 2px solid black;" title="ET_outtahere" src="http://maxonemillion.com/wordpress/wp-content/uploads/2009/09/ET_outtahere-1024x680.jpg" alt="ET_outtahere" width="518" height="346" /></p>
<h5 style="text-align: center;">(Note the prophetic statement under the space walking monkey: &#8220;Publishing is Dead.&#8221; This was &#8217;98, these guys were way ahead of the game.)</h5>
<h5><strong><span style="color: #888888;">*The </span><em><span style="color: #888888;">Ego Trip</span></em><span style="color: #888888;"> cover and all the house ads from that issue that appear here are the property of </span><em><span style="color: #888888;">Ego Trip</span></em><span style="color: #888888;">. I scanned and posted them simply to illustrate the blog entry, and because I really like them, and I&#8217;ll happily remove these images if Ted Bawno and/or Sacha Jenkins asks me to.</span></strong></h5>
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		<title>Stoked on Advertising</title>
		<link>http://maxonemillion.com/2009/08/17/stoked-on-advertising/</link>
		<comments>http://maxonemillion.com/2009/08/17/stoked-on-advertising/#comments</comments>
		<pubDate>Tue, 18 Aug 2009 03:17:14 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Art & Design]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://maxonemillion.com/?p=713</guid>
		<description><![CDATA[Well, I&#8217;m generally not stoked on advertising, but when it&#8217;s done right — i.e creatively — it can be as impactful, meaningful and memorable as any piece of art, film or music. Maybe it&#8217;s the business I&#8217;m in, but I&#8217;ve always enjoyed &#8230; <a href="http://maxonemillion.com/2009/08/17/stoked-on-advertising/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Well, I&#8217;m generally <em>not</em> stoked on advertising, but when it&#8217;s done right — i.e creatively — it can be as impactful, meaningful and memorable as any piece of art, film or music. Maybe it&#8217;s the business I&#8217;m in, but I&#8217;ve always enjoyed a crafty, artful ad campaign, regardless of how it&#8217;s affected my purchasing decision (whether I know it or not&#8230;which is, I guess, the point of good advertising: that the good idea I had really wasn&#8217;t mine, rather it was planted there by someone who used art and design, mixed with a little bit of psychology, to make me think it was my idea).</p>
<p>Which is why I&#8217;m really stoked on the new <a href="http://www.imdb.com/name/nm0695629/" target="_blank">Doug Pray</a> film <em><a href="http://www.artandcopyfilm.com/" target="_blank">Art &amp; Copy</a></em>. Pray is the man behind two of my favorite music documentaries, <em><a href="http://www.imdb.com/title/tt0116589/" target="_blank">Hype!</a></em> and <a href="http://www.imdb.com/title/tt0143861/" target="_blank">Scratch</a>, both stellar works well worth the space in your Netflix queue. <em>Art &amp; Copy</em> looks like it&#8217;s going to be no less great, perhaps even moreso. Peep game&#8230;</p>
<p style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/hLfvmiB4edI" /><embed type="application/x-shockwave-flash" width="425" height="350" src="http://www.youtube.com/v/hLfvmiB4edI"></embed></object></p>
<h5><span style="color: #888888;">Thanks to <a href="http://twitter.com/thx1227" target="_blank">Rob G.</a> for the linkage.</span></h5>
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		<title>Michael Giacchino on the Music of Lost</title>
		<link>http://maxonemillion.com/2009/02/26/michael-giacchino-on-the-music-of-lost/</link>
		<comments>http://maxonemillion.com/2009/02/26/michael-giacchino-on-the-music-of-lost/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 22:43:10 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://maxonemillion.com/2009/02/26/michael-giacchino-on-the-music-of-lost/</guid>
		<description><![CDATA[I started watching ABC&#8217;s Lost in the fourth season, last year, because my baby&#8217;s mother is a big fan and when it&#8217;s on, if I&#8217;m in the living room, it&#8217;s what&#8217;s happening. Between the fourth and fifth season, we Netflixed &#8230; <a href="http://maxonemillion.com/2009/02/26/michael-giacchino-on-the-music-of-lost/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/x36i9j7r3fQ" /><embed type="application/x-shockwave-flash" width="425" height="350" src="http://www.youtube.com/v/x36i9j7r3fQ"></embed></object></p>
<p>I started watching <a href="&lt;i&gt;Lost&lt;/i&gt;" target="_blank">ABC&#8217;s <em>Lost</em></a> in the fourth season, last year, because my baby&#8217;s mother is a big fan and when it&#8217;s on, if I&#8217;m in the living room, it&#8217;s what&#8217;s happening. Between the fourth and fifth season, we <a href="http://www.netflix.com/Search?v1=Lost" target="_blank">Netflixed</a> the earlier seasons, and I got all caught up, so now I&#8217;m invested and watching the fifth season, waiting for an end to the madness.</p>
<p>Truthfully, I&#8217;m not the biggest fan. Like other JJ Abrams projects, I think it&#8217;s a really cool idea that suffers from some fundamental writing flaws that can undermine the overall experience. But now I&#8217;m invested, and certainly not annoyed enough to stop watching.</p>
<p>Throughout all five seasons, however, the most striking element of the show has been the score. Composed and directed by Michael Giacchino, the music behind the unfolding story really delivers the show&#8217;s drama, almost better than the actors do. Impressively, in a time when television music is composed and produced largely by one guy with a MIDI controller and a shitload of software, the score for <em>Lost</em> is created by old-fashioned symphony musicians, real instruments and interesting production techniques. Even more impressively, the score for each episode is knocked out in a mere three hours, with very limited lead time for Giacchino to digest and compose for each new episode. The process lends itself nicely to the visceral nature of the music.</p>
<p><span style="color:#888888;">Many thanks to <a href="http://www.ovipositor.com/" target="_blank">Colin</a> for the heads-up on the video.</span></p>
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		<title>Reality Digital: Social Media Building Blocks 2009</title>
		<link>http://maxonemillion.com/2009/01/30/reality-digital-social-media-building-blocks-2009/</link>
		<comments>http://maxonemillion.com/2009/01/30/reality-digital-social-media-building-blocks-2009/#comments</comments>
		<pubDate>Fri, 30 Jan 2009 23:25:53 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Media]]></category>

		<guid isPermaLink="false">http://maxonemillion.com/?p=439</guid>
		<description><![CDATA[If you&#8217;re in San Francisco at the end of February and you&#8217;re interested online media, social networking and the general media shift from print / television / radio to online, you should check out Reality Digital&#8217;s Social Media Building Blocks &#8230; <a href="http://maxonemillion.com/2009/01/30/reality-digital-social-media-building-blocks-2009/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p style="text-align:left;"><a href="http://www.realitydigital.com/index.php?id=88" target="_blank"><img class="aligncenter size-full wp-image-440" title="sec_bnr_blocks" src="http://maxonemillion.files.wordpress.com/2009/01/sec_bnr_blocks.jpg" alt="sec_bnr_blocks" width="268" height="207" /></a></p>
<p style="text-align:left;">If you&#8217;re in San Francisco at the end of February and you&#8217;re interested online media, social networking and the general media shift from print / television / radio to online, you should check out <a href="http://www.realitydigital.com/index.php?id=88" target="_blank">Reality Digital&#8217;s Social Media Building Blocks 2009</a> conference.</p>
<p>Making things even more interesting, I&#8217;ll be speaking about &#8220;Challenges &amp; Opportunities in Launching a Social Media Project.&#8221; It&#8217;s a pretty loose concept, and before you ask, no, I do not professionally bill myself as just a social media expert, though I certainly do have a good amount of personal and professional experience in that realm. I&#8217;m a journalist and editor by trade / education, with solid business development experience, 10 years deep in the game, and have been working for the last four years as the West Coast online project manager for a NYC-based media company. So my bit will be focused on the challenges, opportunities an successes I&#8217;ve experienced in helping to move what is largely a print media outfit into the internet age.</p>
<p>So far it&#8217;s looking like I&#8217;ll be painting in broad brush strokes about some high-altitude generalities, and making some finer points about some issues specific to integrating a &#8220;warehouse&#8221; backend media solution for several properties across several sectors, in both business-to-business and consumer media — my current bread-and-butter gig.</p>
<p>Really, it&#8217;ll be thrilling. And afterward, me and my homeboy Benny from <a href="http://www.limelightnetworks.com/" target="_blank">Limelight Networks</a> are gonna <a href="http://en.wikipedia.org/wiki/Ghost_ride" target="_blank">ghostride the whip</a> in the Omni hotel parking garage.*</p>
<h6>*Okay, probably not&#8230;but I&#8217;ll see what we can put together in terms of post-conference fun.</h6>
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		<title>The Business: Von Iva Goes Hollywood, Japanese Singers Get Banned, Remix Mag Closes</title>
		<link>http://maxonemillion.com/2008/11/23/the-business-von-iva-banned-japanese-singers-remix-mag/</link>
		<comments>http://maxonemillion.com/2008/11/23/the-business-von-iva-banned-japanese-singers-remix-mag/#comments</comments>
		<pubDate>Sun, 23 Nov 2008 22:17:27 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Music]]></category>

		<guid isPermaLink="false">http://maxonemillion.wordpress.com/?p=321</guid>
		<description><![CDATA[I was flipping through this week&#8217;s Billboard at lunch the other day, and saw this piece about SF band Von Iva (it&#8217;s a .jpg and not a link because that section of BillboardBiz.com is gated for subscribers) and how they &#8230; <a href="http://maxonemillion.com/2008/11/23/the-business-von-iva-banned-japanese-singers-remix-mag/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.jpgmag.com/people/HeatherRenee" target="_blank"><img class="alignleft" src="http://photos.jpgmag.com/141868_30143_535cb4497a_l.jpg" alt="" width="180" height="271" /></a>I was flipping through this week&#8217;s <em>Billboard</em> at lunch the other day, and <a href="http://homepage.mac.com/maxsidman/.pictures/Blog/Billboard_VonIva-11-22-08.jpg" target="_blank">saw this piece about SF band Von Iva</a> (it&#8217;s a .jpg and not a link because that section of BillboardBiz.com is gated for subscribers) and how they count among their fans <a href="http://www.imdb.com/name/nm0439931/" target="_blank">Jonathan Karp</a>, the music director for such films as <em>Superbad</em> and <em>The 40 Year Old Virgin</em>. Karp music directed for the new Jim Carey movie, <em>Yes Man</em>, which also stars actor/singer <a href="http://www.amazon.com/Volume-One/dp/B0014DLXLW/ref=pd_bbs_sr_2?ie=UTF8&amp;s=dmusic&amp;qid=1227472882&amp;sr=8-2" target="_blank">Zooey Deschanel</a>, and he managed to get the ladies of Von Iva cast in the movie as a band with Deschanel as the lead singer. I&#8217;ve only seen Von Iva once, when I was working on the now-defunct <em><a href="http://www.myspace.com/mesh" target="_blank">Mesh</a></em> magazine, but they were awesome: raunchy, kinda soulful, slightly quirky, 100 percent rock &#8216;n&#8217; roll. I haven&#8217;t seen the movie — and frankly, I probably won&#8217;t — but big ups to Von Iva for taking another step toward rock stardom. Next stop: free cocaine and deli trays&#8230;</p>
<p>In the same <em>Billboard</em>, I spotted a piece about Japanese public broadcast network NHK indefinitely banning five singers from appearing on any of the network&#8217;s radio and television stations because they played golf with and performed at the birthday party of a known Japanese organized crime boss. <a href="http://www.billboard.biz/bbbiz/content_display/industry/e3i0c49d162eb6e9127fe1f523de8912786" target="_blank">Billboard Biz reports</a> that the five singers&#8217; management representatives have confirmed the performances and the banning. I guess it has something to do with the fact that it&#8217;s the Japanese <em>public</em> broadcasting network, which, if it&#8217;s anything like PBS/NPR in the US, can get away with pretending to operate with some level of morality, but seriously&#8230; Since when does morality have any place in the music and broadcast industries? VH1 reality series, MTV, Fox TV, major music industry, capitalism — if morality was a factor, none of those things would even exist&#8230;</p>
<p><a href="http://remixmag.com" target="_blank"><img class="alignleft" src="http://chadhugo.com/blog/wp-content/uploads/2008/06/remixcover.jpg" alt="" width="176" height="230" /></a>I think it bears noting that <em><a href="http://remixmag.com/" target="_blank">Remix</a></em> magazine will be closing its proverbial doors at the end of the year. The electronic- and urban-flavored production and performance magazine&#8217;s last issue will be January 2009, but the magazine&#8217;s parent company, Penton Publishing, will continue producing the popular <a href="http://remixmag.com/remixhotel/" target="_blank">Remix Hotel event series</a>. I&#8217;m not sure how Penton thinks it can continue the Remix Hotel events without the magazine. The Remix print product provides the Hotel events with validity and relevance, and promotes the brand between events; the two properties are integral parts of the same entity. I predict the Remix Hotel won&#8217;t last past the third quarter of 2009. <em>Remix</em> was among the competition of <a href="http://www.eqmag.com/" target="_blank"><em>EQ</em> magazine</a>, which is owned by the company I work for, and while I like <em>EQ</em> a lot, I am bummed to see <em>Remix</em> go. I&#8217;m not sure when the official announcement is going to be made, but I got a forwarded e-mail from the editor about the closure yesterday. This economy is a bitch&#8230;</p>
<p>Finally, with deference to the title of this post, here&#8217;s a link to one of my favorite podcasts: <a href="http://www.kcrw.com/etc/programs/tb" target="_blank">KCRW&#8217;s The Business</a>.</p>
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		<title>Bandwidth Conference 2008</title>
		<link>http://maxonemillion.com/2008/08/18/bandwidth-conference-2008/</link>
		<comments>http://maxonemillion.com/2008/08/18/bandwidth-conference-2008/#comments</comments>
		<pubDate>Tue, 19 Aug 2008 05:41:45 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Music]]></category>

		<guid isPermaLink="false">http://maxonemillion.wordpress.com/?p=130</guid>
		<description><![CDATA[This past Thursday was technically my first day back on the job after the birth of my daughter a couple weeks ago, but instead of going back to my office, I, along with my esteemed colleague Matt Harper of EQ &#8230; <a href="http://maxonemillion.com/2008/08/18/bandwidth-conference-2008/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p style="text-align:center;"><a href="http://www.bandwidthconference.com/" target="_blank"><img class="aligncenter" src="http://www.bandwidthconference.com/bandwidth-web-header2.jpg" alt="" width="382" height="72" /></a></p>
<p>This past Thursday was technically my first day back on the job after the birth of my daughter a couple weeks ago, but instead of going back to my office, I, along with my esteemed colleague Matt Harper of E<a href="http://www.eqmag.com" target="_blank">Q magazine</a>, attended the <a href="http://www.bandwidthconference.com/">Bandwidth Conference</a>, held this year at the <a href="http://www.univclub.com/" target="_blank">University Club in SF</a>. The conference&#8217;s motto is &#8220;Music &#8211; Technology &#8211; Cocktails&#8221; and it&#8217;s billed as a somewhat exclusive and friendly coming together of people at the apex of technology and music and everything that goes along with that intersection of hipster media — talent and A&amp;R, media, revenue generation and general business, marketing, technological advances, etc.</p>
<p>Networking, brain-trusting&#8230;you get the picture.</p>
<p>The two-day conference started at noon on Thursday with a round table discussion open to all attendees, a chance for people to tell their &#8220;rock &#8216;n&#8217; roll stories.&#8221; The discussion was moderated by David Katznelson, a music biz / A&amp;R vet from the <a href="http://www.birdmanrecords.com/" target="_blank">Birdman Recording Group</a>, who told a good one about working with guitarist John Frusciante while in between stints with the Red Hot Chili Peppers (you know, while he was all wacked out on drugs). I was considering telling a story I&#8217;ve got about hanging out and drinking with Lemmy from Motorhead, but instead, I used the receipt of a text message as an excuse to take my leave of the conversation, head to the bar and begin fulfilling the third element of the conference motto.</p>
<p>The first official panel was called &#8220;Bellwethers,&#8221; moderated by Larry Weintraub, CEO of <a href="http://www.fanscape.com/" target="_blank">Fanscape</a>. He interviewed four teenagers about how they acquire, listen to, and share music. It was all pretty unenlightening — kids get new music tips from sites like Pitchfork, iMeem and MySpace, as well as from their friends; some buy music (mostly from iTunes), a few still buy CDs, and some just don&#8217;t ever pay for it; and they share it via mix CD / playlist, peer-to-peer networks, via e-mail/FTP, or by word-of-mouth; so tell me something I don&#8217;t know — so I headed back to bar.</p>
<p>Thursday&#8217;s most interesting panel was called &#8220;Year Zero.&#8221; Featuring Susan Bonds, CEO, and Alex Lieu, Chief Creative Officer, of <a href="http://www.42entertainment.com/" target="_blank">42 Entertainment</a>, the hour was all about their company&#8217;s campaign for the Nine In Nails album <em>Year Zero</em>, and their presentation detailed a pretty ingenious strategy of targeted story-telling that tied the band and their fans, through a series of clues, to a futuristic tale of near-apocalyptic Big Brother-type conspiracy. They called it an &#8220;alternate reality,&#8221; I call it a very smart, fiction-meets-reality promotional campaign. Either way, I was impressed by the whole thing, and I learned a lot from it.</p>
<p>Other panels I attended had titles like &#8220;Crystal Ball Panel&#8221; (telling the future of the digital music industry&#8230;as if), &#8220;Word Of Mouse&#8221; (all about social media marketing; moderated by Scott Perry of the <a href="http://www.newmusictipsheet.com/" target="_blank">New Music Tip Sheet</a>), &#8220;Free, or Not To Free&#8221; (with <a href="http://www.iodalliance.com/" target="_blank">IODA</a>&#8216;s Kevin Arnold — no, <em>not <a href="http://thephoenix.com/SlopCulture/content/binary/fred_savage.jpg" target="_blank">that</a></em><a href="http://thephoenix.com/SlopCulture/content/binary/fred_savage.jpg" target="_blank"> Kevin Arnold</a>, <a href="http://remixmag.com/production/music_business/704bandAid.jpg" target="_blank"><em>this</em> Kevin Arnold</a> — and <a href="http://mog.com/" target="_blank">MOG</a>&#8216;s David Hyman; all about the delicate business and finance side of streaming and downloading music), and &#8220;360 Degrees of Speculation&#8221; (all about the fabled 360 Deal, with a couple of lawyers, a bigtime touring exec, and a guy from <a href="http://www.pollstar.com/" target="_blank"><em>Pollstar</em></a>). Some of &#8216;em were interesting, some informative, and some just killed time.</p>
<p><a href="http://www.flickr.com/photos/maxonemillion/2769062679/"><img class="alignright" src="http://farm4.static.flickr.com/3095/2769062679_54f3c3c79e_m.jpg" alt="" width="240" height="176" /></a>The &#8220;Conversation with <a href="http://www.subpop.com/">Sub-Pop</a>&#8216;s Jonathan Poneman&#8221; was among the most enjoyable elements of the conference. Interviewed by <a href="http://www.wired.com/" target="_blank"><em>Wired</em></a>&#8216;s Nancy Miller, Poneman is articulate and affable, intelligent, funny and humble; and Miller&#8217;s line of questioning was well-informed and conversational.</p>
<p>The panel titled &#8220;The Truth, The Whole Truth, and Nothing But the Truth&#8221; was all about the ugly realities of running an independent record label. Not too useful to me on a professional level (running a record label is not my business, nor do I want it to be), but it confirmed some things that I already knew about the music business in general, clued me into some cool, nonstandard business models (<a href="http://www.ipecac.com/" target="_blank">Ipecac</a>), and reminded me that some of the indie label guys are still in it for the love of the music (<a href="http://www.absolutelykosher.com/" target="_blank">Absolutely Kosher</a>).</p>
<p><a href="http://www.flickr.com/photos/maxonemillion/2769062749/" target="_blank"><img class="alignleft" src="http://farm4.static.flickr.com/3051/2769062749_3a2ab60d68_m.jpg" alt="" width="240" height="151" /></a>The best panel on Friday, and possibly the best of the whole event (and not just because I opted for sobriety on Friday), was titled &#8220;Master of Their Domain.&#8221; It was moderated by Jay Gilbert, formerly of Starbucks Entertainment and Universal Music, and featured panelists Ian Rogers, CEO of <a href="http://topspinmedia.com/" target="_blank">Topspin Media</a> (and former head of Yahoo Music); Sharkey Laguana, owner of <a href="http://www.bandago.com/" target="_blank">Bandago</a> (and former member of Creeper Lagoon); Lucy Kozak, Marketing Exec. at <a href="http://www.caa.com/" target="_blank">CAA</a>; and Philip Antoniades, President of <a href="http://www.nimbit.com" target="_blank">Nimbit</a>. The essence of the conversation: Record labels — essentially middle-men between artists and fans — are becoming increasingly irrelevant. Advancement in internet and other technologies, as well as increased accessibility to those technologies, are enabling artists to stay directly connected to their fan bases and their business. Large endorsement deals, commercial licensing, fanbase development — these important brand-building paths are no longer gated by record labels, and freedom of access to those once closed channels is resulting in a growing middle class of musicians, with the fasted growing sector of the music business now being marketing, and business and artist management. Or so they say. And I believe &#8216;em.</p>
<p>Ultimately, it was an okay way to spend two days in the city under the guise of work.</p>
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		<title>State of Bass</title>
		<link>http://maxonemillion.com/2008/08/12/state-of-bass/</link>
		<comments>http://maxonemillion.com/2008/08/12/state-of-bass/#comments</comments>
		<pubDate>Tue, 12 Aug 2008 22:45:44 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Bass]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Music]]></category>

		<guid isPermaLink="false">http://maxonemillion.wordpress.com/?p=107</guid>
		<description><![CDATA[I&#8217;m a bass player (if you couldn&#8217;t tell from the subtle references to bass — Charles Mingus and David Wm. Sims — in the masthead graphic at the top of the page), and though I&#8217;m certainly no virtuoso or bass &#8230; <a href="http://maxonemillion.com/2008/08/12/state-of-bass/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p style="text-align:center;"><img class="aligncenter" src="http://img3.musiciansfriend.com/dbase/graphics/articles/buying_guides/bass/bass1.jpg" alt="" width="432" height="216" /></p>
<p>I&#8217;m a bass player (if you couldn&#8217;t tell from the subtle references to bass — Charles Mingus and David Wm. Sims — in the masthead graphic at the top of the page), and though I&#8217;m certainly no virtuoso or bass shredder, it&#8217;s something that gives me a substantial creative outlet, it affords me the opportunity to <a href="http://www.myspace.com/ovipositor" target="_blank">play out and record</a>, and I can sit and noodle for hours.</p>
<p>Anyway, one of my coworkers, Jonathan Herrera, is the senior editor at <a href="http://www.bassplayer.com" target="_blank"><em>Bass Player</em></a> magazine, and was part of a &#8220;Smackdown&#8221; debate today on <a href="http://www.wnyc.org/shows/soundcheck/episodes/2008/08/12" target="_blank">WNYC&#8217;s Soundcheck</a> show. He and <em><a href="http://www.newyorker.com/" target="_blank">New Yorker</a></em> magazine pop music critic <a href="http://www.sashafrerejones.com/" target="_blank">Sasha Frere Jones</a> were set to debate what the show&#8217;s host, John Schaefer, refers to as the increasing irrelevance of the bass guitar in hip rock music (Sasha on the pro side, Jon on the con). Sounds like Schaefer is reaching a little for debate fodder.</p>
<p>As not only a bass player, but also as a rabid consumer of music, I was skeptical of the topic from the moment Jon told me about it late last week. I mean, seriously, a handful of bass-less bands — The White Stripes, The Kills, The Black Keys, The Yeah Yeah Yeahs — find success and suddenly the bass guitar is becoming irrelevant in rock? Please. Those bands are representative of only one direction of rock music&#8217;s evolution, not a fundamental shift in the instrumental makeup of the archetypal rock band.</p>
<p>However, the show turned out to be less of a debate and more of a thoughtful discussion on the state of bass in contemporary, hip rock music. It was cool, definitely worth checking out (if only for the bass-centered humor: &#8220;How many bass payers does it take to screw in a light bulb? 1-5-7, 1-5-7, 1-5-7.&#8221;)</p>
<p>Peep it on the <a href="http://www.wnyc.org/shows/soundcheck/episodes/2008/08/12" target="_blank">WNYC site</a>.<a href="http://www.wnyc.org/shows/soundcheck/episodes/2008/08/12" target="_blank"><br />
</a></p>
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		<title>Net Neutrality: Pass It On&#8230;</title>
		<link>http://maxonemillion.com/2008/08/04/net-neutrality-pass-it-on/</link>
		<comments>http://maxonemillion.com/2008/08/04/net-neutrality-pass-it-on/#comments</comments>
		<pubDate>Tue, 05 Aug 2008 02:09:48 +0000</pubDate>
		<dc:creator>Max Sidman</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://maxonemillion.wordpress.com/?p=94</guid>
		<description><![CDATA[Please don&#8217;t let the Internet turn into the television, radio or newspaper. Tell everyone you know about the importance of Net Neutrality. Thanks.]]></description>
			<content:encoded><![CDATA[<p>Please don&#8217;t let the Internet turn into the television, radio or newspaper. Tell everyone you know about the importance of Net Neutrality. Thanks.</p>
<p style="text-align: center;"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/JP_3WnJ42kw&amp;hl" /><embed type="application/x-shockwave-flash" width="425" height="350" src="http://www.youtube.com/v/JP_3WnJ42kw&amp;hl"></embed></object></p>
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