Reality Digital: Social Media Building Blocks 2009

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If you’re in San Francisco at the end of February and you’re interested online media, social networking and the general media shift from print / television / radio to online, you should check out Reality Digital’s Social Media Building Blocks 2009 conference.

Making things even more interesting, I’ll be speaking about “Challenges & Opportunities in Launching a Social Media Project.” It’s a pretty loose concept, and before you ask, no, I do not professionally bill myself as just a social media expert, though I certainly do have a good amount of personal and professional experience in that realm. I’m a journalist and editor by trade / education, with solid business development experience, 10 years deep in the game, and have been working for the last four years as the West Coast online project manager for a NYC-based media company. So my bit will be focused on the challenges, opportunities an successes I’ve experienced in helping to move what is largely a print media outfit into the internet age.

So far it’s looking like I’ll be painting in broad brush strokes about some high-altitude generalities, and making some finer points about some issues specific to integrating a “warehouse” backend media solution for several properties across several sectors, in both business-to-business and consumer media — my current bread-and-butter gig.

Really, it’ll be thrilling. And afterward, me and my homeboy Benny from Limelight Networks are gonna ghostride the whip in the Omni hotel parking garage.*

*Okay, probably not…but I’ll see what we can put together in terms of post-conference fun.

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